AVX Digital is awarded “Best Use of Video” by Glossy and Digiday. [Read more]
Delivering the right message, at the right place,
at the right time.
Services
Leveraging years of industry experience to
deliver results.
INDUSTRIES
We combine design, creative and messaging to create experiences that
engage and convert.
PORTFOLIO
Through vast experience working with private equity firms, AVX Digital has a unique understanding of the need to balance growth at the portfolio company level, while also driving financial prosperity for the private equity portfolio as a whole. At any phase of a business’ lifecycle, AVX Digital can implement the best practices for each case to promote success and profitability over short and long term horizons. The team can work directly with the portfolio companies to drive brand growth and, in turn, increase the valuation within the desired timeline of the firm.
AVX Digital can also work with evaluators through a unique service offering coined “Digital Due Diligence”. While equity firms are masters of evaluating financial performance, AVX can help firms identify digital opportunities and growth potential within the online realm. By partnering with AVX Digital, equity firms are able to add a new variable to the investment equation – allowing them to more accurately measure return potential. Private equity firms can rest easy knowing that AVX Digital’s strategists implement the industry’s leading tactics to bring a new level of opportunity, growth, and competitive advantage to the firm and its portfolio companies.
When evaluating potential acquisitions, equity firms often disregard digital scale and growth opportunities. By partnering with AVX, equity firms can accurately measure future opportunities online for new and potential acquisitions.
To effectively drive ROI for each portfolio company, AVX takes on the entirety, or part of digital marketing initiatives. By doing so, portfolio brands are able to drive return on investment, that leads to fund growth and shareholder returns.
For initiatives managed internally, AVX positions itself as general oversight to ensure goals are being met. By doing so, internal teams can be pushed to perform at the highest level and continue to realize improving results.
Similar to portfolio oversight, consulting services provide portfolio companies with action-oriented recommendations and guidance for internal implementation. While internal teams are responsible for implementation AVX offers a wealth of experience and competencies that small teams are unable to provide.
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There are three main ways that we support equity firms. The first is digital due diligence. Additionally, we can help equity firms by helping improve marketing efforts within single portfolio companies, or oversee the entire portfolio’s marketing efforts!
In today’s ever changing competitive marketplace a strong online presence is crucial in order to attract new customers and retain profits. Consumers are turning to online resources at an increasing rate and not being visible to those potential customers equals lost opportunity. At AVX Digital, we work with your team to understand exactly the target market you want to aquire or retain and then build a strategy plan to execute the best campaigns.
Although AVX Digital offers expertise on all digital marketing services, we prefer to discuss with our clients their overall objectives and then develop a strategy that best suits those needs.
When all is said and done, performance is what matters and our team at AVX Digital understands that. We have compiled just a few of the many success stories that have led to a retention rate of over 95%! Check out a few. We’d be happy to talk you through the details! GO TO CASE STUDIES
AVX Digital aligns digital campaigns to drive growth towards, and beyond investment goals. Each campaign is tailored to best fit the investment horizon dictated by the private equity firm. Depending on the duration of investment, campaigns can be optimized to reach premium results and achieve, or exceed, desired goal objectives. If an equity firm has a longer investment window, AVX Digital can align digital campaigns to fuel long term growth and overall market share dominance. If an equity firm has more interest in a shorter time span to see positive ROI, the team at AVX Digital can manage “direct response” campaigns, ultimately claiming low hanging fruit as it becomes available. As the name implies, direct response campaigns are specifically designed to promote immediate actions from customers – driving short term profit and rapid revenue generation. If applicable, a combination of these methods and more can be complimentary tactics for sustainable and long term growth.
AVX Digital offers assistance to businesses at all points of the growth cycle – from startup and incubation to mature businesses and even to businesses recovering from bankruptcy. Regardless of what phase the business is in, AVX Digital can identify strengths and missed opportunities to craft a unique and personalized plan for growth and success.
Private equity firms can span across a multitude of industries like retail, software as a service (SAAS), financial services, automotive businesses, industrial services, and more. AVX Digital has unique experiences within dozens of industries, allowing them to service equity firms that operate within an array of industries. Each business has room for growth and unique opportunities that can put them ahead within their respective market. AVX Digital is a multi-faceted agency, ready to take on any industry, promote growth for portfolio companies, and drive profit for equity firms.
AVX Digital prides itself on transparency with partners and values communication. The team will strategize the best course of action, tailored specifically for your equity firm and/or its portfolio companies, allowing equity firms to consolidate marketing teams within their portfolio to reduce overhead and costs at the portfolio-company level. Contact us to learn more and speak with our business strategy team.