social media trends 2020

Social Media Trends for the 2020 Holiday Season

December 2, 2020 | Victoria Hempstead

Social Media Trends for the 2020 Holiday Season Social media can play a crucial role in your holiday season marketing strategy. In 2020, a tactical digital presence is more important than ever before. It’s no secret that social media professionals have had to shift gears this year. Everything [...]

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gtm tagging

Taking Google Tag Manager (GTM) to the Next Level with Server Side Tagging

November 30, 2020 | Brandon Lea

Google Tag Manager (GTM) Launches a new feature “Server-Side Tagging” into public beta Since Google Tag Manager’s launch in 2012, the platform has quickly become the industry standard for managing tracking scripts. GTM allows web developers and agencies to quickly and easily add, update, debu [...]

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Considerations For Your COVID-19 Holiday Promotions

October 8, 2020 | Victoria Hempstead

Each year, retailers and consumers alike look forward to the long-anticipated annual holiday sales season. In preparation for the upcoming gift giving holidays, marketers need to plan the various components of advertising the holiday-centric sales promotions in advance. Unlike any holiday sales seas [...]

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What Makes TikTok Such a Lucrative Platform

September 1, 2020 | Karoline Pytlicek

TikTok was named Musical.ly prior to its purchase by ByteDance in August of 2018. Ever since the rebranding, the popularity of the app has risen astronomically. To compare the success of the app to others, TikTok broke records by having over 115.2 million installs during the month of March 2020, whi [...]

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2020 Glossy Fashion Awards Winner for Best Use of Video – AVX Digital x Tip Top

August 26, 2020 | Victoria Hempstead

Glossy, a media group, highlights innovative digital technologies that are revolutionizing the fashion, beauty, and luxury industries. Each year, the organization holds an awards ceremony to recognize the top brands in the business doing just that - implementing new and creative digital solutions to [...]

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