Sprout Social: A Social Media Management Tool

It’s no secret that social media is a vital and necessary component of any digital marketing strategy. With 95% of online adults following brands they love via social media, this method should no longer be an afterthought or something to address when you have free time.

However, the amount of social media platforms and vastness of posts can be overwhelming. Remembering to post twice daily on Facebook, once on Instagram, three times on Twitter, and more can take up the entire day if you’re not organized. Thankfully, online social media scheduling tools such as Sprout Social can help ease the clutter.

What is Sprout Social?

Sprout Social is a social media management tool that lets account managers easily create content, schedule posts, size images, and engage with followers. Unlike some other social tools, Sprout Social is equipped to accommodate every large social media platform such as Facebook, Twitter, Instagram, LinkedIn, and Google+.

Using various tools throughout the program, Sprout Social can integrate Google Analytics, monitor all incoming messages and actions in one stream, and analyze engagement using extensive reporting systems built into the software. One of my favorite features is the ViralPost technology that distributes queued content at peak performance time.

AVX Digital: a Sprout Social Agency Partner

Realizing the need for and advantage of the social media management tool, AVX Digital recently joined the new Sprout Social Agency Partner program with the help of our Social Media Manager, Patience Bennett.

Through the partnership, AVX Digital now has access to hundreds of resources to make conversional, successful social media marketing strategies. From exclusive networking events to training sessions with the world’s top marketers, the new partner program offers the latest in social media marketing expertise to help our agency and our clients grow.

AVX Digital is a Digital Marketing and SEO company in Dallas. We specialize in optimizing your online presence to bring in more website traffic and customers to your business and help generate excitement and brand awareness for your company. Contact us today to learn more about how we can work with you to help grow your business.

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