Meta Ad Placements: Why They Matter

July 20, 2023 | mgraska

In today's digital age, advertising is crucial for a successful marketing strategy. With technology’s constant evolution and the widespread use of social media, businesses can place ads almost anywhere. Meta stands out as one of the most influential platforms. As an advertiser, selecting the ideal [...]

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Using the Quality Score in Paid Search to Your Advantage

July 12, 2023 | mgraska

In the world of digital advertising, Google Ads continuously remains one of the most powerful tools for reaching potential customers and growing businesses. Within the Google Ads platform, the quality score is a crucial metric that can significantly impact the success of your campaigns. Understa [...]

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Choosing Between a Creative Agency and a Digital Marketing Agency: Which is Right for You?

June 26, 2023 | mgraska

The decision to hire a creative agency or a digital marketing agency is crucial in determining the success of your marketing efforts. In today's rapidly evolving digital landscape, businesses are faced with the challenge of establishing a strong online presence and effectively reaching their targ [...]

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Effective Strategies to Generate Qualified Leads through Digital Marketing

June 25, 2023 | mgraska

In the competitive world of digital marketing, the key to success lies in generating high-quality leads. Increasing leads isn't just about getting as many as possible; it's about attracting and nurturing leads who are viable prospects for your business. E-commerce businesses often struggle with l [...]

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Unlock the Full Potential of GA4

June 6, 2023 | mgraska

Are you ready to move your marketing analytics efforts to the next level? The new Google Analytics 4 (GA4) is here and it's designed to provide better insights and an enhanced user experience. As a marketing manager, director of ecommerce, or head of growth, understanding how to migrate to GA4 is cr [...]

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