Why is Website Design So Important?

January 26, 2017 | AVX Digital

If a customer or potential customer comes to your website, you only have a short time to fill their needs and keep them on your site. If they can’t find the information they need in a timely manner, they will go somewhere else looking for it, resulting in a lost opportunity for you. A great websit [...]

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How Google Map Maker is Giving too Much Power to its Users.

January 25, 2017 | AVX Digital

Google Map Maker: Too Much Freedom for Users? Its 2017 and Google is already making moves. Some moves are better than others. In this article, I want to discuss one of the note so great moves that Google has recently made to its MapMaker service, in which it allows users to edit certain areas of lo [...]

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Google Announces Experimental Update to Extensions

January 23, 2017 | AVX Digital

Sometimes it seems Google is in a near-constant state of experimentation when it comes to AdWords. Recently, some advertisers received an email about an upcoming change regarding how phone numbers appear in ads. This change would impact campaigns that utilize location and call extensions—a local r [...]

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Introducing the Digital New Mover Campaign

December 1, 2016 | AVX Digital

Every month, 1.8 million people nationwide buy, sell, or move into a new home. Each new mover spends approximately $8,700 in the four weeks surrounding their move, making New Movers a $200 billion industry. And because of the lack of technology, there hasn’t been any ability to engage thes [...]

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Millennial Marketing 101: Reaching the Millennial Generation

November 17, 2016 | AVX Digital

How to reach the millennial generation begins with identifying what a millennial is. Born between 1981 and 1997, a millennial is anyone currently between ages 19 and 35. In the US, millennials make up over 75 million of the 325 million people in the country, exceeding Baby Boomers as the largest liv [...]

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