COVID-19’s Impact on Paid and Organic Social Media

April 14, 2020 | Naomi Idowu

A multitude of industries are experiencing disruption within their businesses due to the outbreak of the global pandemic, COVID-19. In times of uncertainty, it is only natural that consumer behavior and patterns will change. In this new era of social distancing, it is important for businesses to ada [...]

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What COVID-19 (Coronavirus) Means for Your Google Ads Campaigns

April 14, 2020 | Ash Alexander

The quick, alarming sweep of the financial hardship from COVID-19 has been felt by everyone. Since many local and state government orders have forced physical businesses to temporarily close, many online retailers are seeing a decline in their usual click and conversion traffic. However, that’s no [...]

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Digital Marketing Resources to Help Small and Medium Businesses Weather COVID-19

April 1, 2020 | AVX Digital

In this unprecedented time of COVID-19, business owners and consumers around the world are sifting through the clutter to find the most reliable, up-to-date information on how to maintain their lives through the challenges presented by the novel Coronavirus. To aid in this effort, AVX Digital has co [...]

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Why Images Should be Optimized for Page Load Speed

March 31, 2020 | AVX Digital

It is an SEO best practice to keep web page image filesizes as small as possible as images tend to take up the largest portion of total bytes transferred. If a site does not have properly optimized images, the site may not be performing as well as possible. According to a study conducted by Google, [...]

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Marketing Trends and Effects from COVID-19 (Coronavirus)

March 13, 2020 | James Itkoff

While the full marketing impact of COVID-19 (Coronavirus) on consumer buying habits, brands and agencies is largely unknown, there are many factors that will guide short-term decision making. There are still many uncertainties as to how the next few months will impact the global community, both prof [...]

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