How Pinterest Marketing Differs Compared to Other Social Media Platforms

June 19, 2017 | mgraska

Social media marketing on Twitter and Facebook has proven to be very successful and even necessary for many brands and companies. However, Pinterest has been somewhat of an enigma when it comes to proper online marketing tactics. Unlike other social media networks, Pinterest is much more than just a [...]

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Instagram’s New “Paid Sponsorship” Feature

June 16, 2017 | mgraska

Yesterday, Instagram launched a new tool that could help a growing problem on the Facebook-owned app: distinguishing sponsored ads on Instagram posted by a social media influencer. The new tool will feature a paid partnership label below the influencer's username in the spot where you would normally [...]

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What is Influencer Marketing & Why It’s Great for SEO

April 26, 2017 | mgraska

The days of not understanding SEO are starting to fade away, as well as the black hat tricks that propelled businesses to the front page of Google search! With Google continually updating their algorithms, there has been an influx in the importance of social signals and what it means to rank within [...]

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The F.C.C. Just Made Facebook and Google Marketing Even Stronger

November 2, 2016 | mgraska

The Federal Communications Commission recently passed a new privacy rule that prohibits Internet Service Providers from using and selling customer data to advertisers, without previous consent. Under the new ruling, customers can accept or decline the ability for ISPs to share personal information p [...]

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